According to Oriflame, the company sells in more than 60 countries through a sales force of approximately 3.6 million MLM distributors with sales of €1.36 billion in 2017.
The brand was created as a reference to Oriflamme, a royal banner of medieval France.
In 2017, Stella Ivy Cosmetic, which distributes Oriflame cosmetic products, was fined by the government of Vietnam for conducting MLM sales without approval. In addition, the Ministry of Industry and Trade’s Vietnam Competition Agency (VCA) noted that Oriflame did not carry out or improperly implemented its obligation of training sales staff for its MLM network, and there were no signed labor contracts between Stella and its sales staff.
Because we’re from Sweden we have a different view on beauty. For us, it’s not only how you look, but how you live and feel. It’s a way of life; to be healthy, enjoy beautiful skin, to express yourself and have fun. It’s about being confident in who you are and finding balance in life. A balance that come from the inside and out, that puts you in control no matter what life throws at you.
Our Vision is to be the #1 Beauty Company Selling Direct.
Our Mission is to Fulfil Dreams.
Vision and Mission:
Our Mission is to Fulfil Dreams.
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